Our story · Rotterdam, since 2018
We help food makers put less sugar and more protein into everyday food. We license the Fooditive Engine™, so they make the ingredients in their own plants or at a CDMO near them.
Fooditive B.V. is a food-biotechnology company in Rotterdam, the Netherlands, founded in 2018. We develop fermentation and enzyme technology and license it to food manufacturers.
You produce the ingredients close to your market, in your own plant or at a CDMO we manage for you. We supply the process, the know-how and the support. Our mission: better ingredients, produced where they are needed.
Our flagship technologies
Two changes food makers want in everyday food. Our technologies deliver both, made in your plant or at a CDMO near you.
Less sugarLicensing now
Fooditive Sweetener® Keto-Fructose (5-keto-D-fructose, 5-KDF) has about 70% of the sweetness of sucrose, with about 60% fewer calories.
More proteinLicensing now
Casein is the protein behind cheese. We make it by precision fermentation, for cheese, drinks and plant-based foods.
Company facts
Our story
In 2018, food scientist Moayad Abushokhedim founded Fooditive in Rotterdam. He asked: what if food waste could feed the future?
We saw how much good fruit, especially apples and pears, went to waste. Our first product was a natural, plant-based sweetener made from that surplus fruit.
It proved that sustainability and function can go hand in hand.
From ingredients to licensing
We began by making our own ingredients. They proved that our technology turns waste into value.
To change the food system, the industry needed a platform it could use itself.
So in 2025 we became a technology licensor. We license the Fooditive Engine™, and our partners make the ingredients in their own plants or at a CDMO near them.
Food scientist Moayad Abushokhedim starts Fooditive with one question: what if food waste could feed the future?
Our first work turned surplus apples and pears into a natural sweetener.
Based on an independent expert panel assessment in the United States.
We start to license the Fooditive Engine™ instead of selling ingredients ourselves.
For the 5-KDF sweetener.
For non-animal casein.
One of 20 finalists in the Grow-NY food and agriculture competition.
Leadership
Founder & CEO
A lifelong entrepreneur who exited his first startup at 23. Leads Fooditive from strain to industrial scale: science, regulatory, IP and legal. MassChallenge 2020 top 11, now judge and mentor.
Chairman
Strategy and governance. More than 20 years of experience in funding.
Chief Commercial Officer
Partnerships, licensing, the brand and the New York pipeline.
We are hiring 5 roles and 3 Future Leaders interns for Fooditive United in New York State.
Advisory board
11 members, chaired by Rob Lussenburg, from 5 nationalities.
Chairman of the Advisory Board
Decades in international project management, business strategy and corporate restructuring. Rob oversees partner collaborations and turns strategy into execution for international expansion.
R&D Director, Puratos; Managing Director, Sparkalis
A leading figure in global food R&D and innovation. Filip guides our technology roadmap with deep knowledge of industrial food production, ingredient application and food tech ventures.
Former Director, European Investment Bank (EIB)
Senior experience in international project finance, sustainable finance and European investment frameworks. Philippe guides financial management and access to sustainable finance in the EU.
Former General Manager, Mars Incorporated; general management consultant
Senior leadership in a premier global FMCG company. Gary advises on international market entry, operational excellence at scale and organisational management.
President, The Hague Institute for Global Justice; CEO, Wasel & Wasel
Decades in international development and government affairs, in the MENA region and globally. Sohair guides public policy and international strategic alliances.
Chairman, Dynam Capital Limited; former Co-CEO, CapAsia
Over 25 years in private equity across emerging Asian markets, particularly Vietnam. Craig advises on international investment, cross-border transactions and scaling in Asia-Pacific.
Senior Corporate Lawyer, Orrön Energy; former investment professional, Davidson Kempner
Legal and investment expertise in one. Axel advises on international corporate law, compliance and investment structuring, including cross-border deals and capital raising.
Senior Legal Administrator, Court of Justice; formerly European Commission (Legal)
Extensive experience in EU legal administration and regulatory compliance. Olov guides our governance and regulatory pathways in the European Union.
Investor, Incos Invest; board member
An investor in innovative ventures and sustainable technologies. Hampus advises on investment strategy, market analysis and financial structuring for growth companies.
Led Oatly to a global IPO
Fooditive Ambassador
Deb champions Fooditive and its mission in her network.
Advisers: Heather Saffer, Grow-NY mentor
“Fooditive is revolutionizing the food industry by demonstrating that true innovation isn’t about novelty — it’s about impact.”
“A company that’s not just imagining a better food system, but actively building it.”
“Fooditive’s commitment to natural ingredients that enhance both nutrition and taste resonates with my belief that innovation should serve the greater good.”
Explore a new ingredient, improve performance or scale a proven concept. We support your next step with licensing, trials and partnership.
